Skip to main content

Mara Einstein

Mara Einstein is an American media scholar, marketing critic, and author. She is a tenured professor and former chair of media studies at Queens College, City University of New York, where she founded and directs the Advertising major. Her research focuses on the intersection of marketing, media, and religion, as well as the ethical implications of advertising practices in digital environments.

Read more on Wikipedia

Books3

Hoodwinked: How Marketers Use the Same Tactics as Cults

Hoodwinked: How Marketers Use the Same Tactics as Cults

2025
Advertising

Advertising

2017
Black Ops Advertising: Native Ads, Content Marketing, and the Covert World of the Digital Sell

Black Ops Advertising: Native Ads, Content Marketing, and the Covert World of the Digital Sell

2016