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Let My People Go Surfing: The Education of a Reluctant Businessman--Including 10 More Years of Business Unusual

Let My People Go Surfing: The Education of a Reluctant Businessman--Including 10 More Years of Business Unusual

Yvon Chouinard

Let My People Go Surfing: The Education of a Reluctant Businessman--Including 10 More Years of Business Unusual

January 1, 2005Penguin274 pages
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Description

In his long-awaited memoir, Yvon Chouinard-legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.-shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian blacksmith to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life--a book that will deeply affect entrepreneurs and outdoor enthusiasts alike.

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