Seija Kuula is a superstar singer and an ageless goddess with a career spanning decades and decades. Problems start to arise when Seija falls in love with a younger guy and everybody around her seem to suffer from a bad case of baby fever. Seija orchestrates a masterplan to make everyone happy only to realize that one can not play with love. 70 Is Just a Number is a warm and humorous coming-of-age story – at 70.