The Face is an American reality television modeling competition series. The show is hosted by Nigel Barker, who was a previous judge on America's Next Top Model for seventeen seasons. The series follows three supermodel coaches, Anne Vyalitsyna, Lydia Hearst-Shaw, and Naomi Campbell as they compete with each other to find 'the face' of ULTA beauty, one of the fastest growing beauty retailers in the United States. The series premiered online on February 1, 2013. It premiered on television on February 12, 2013, on Oxygen.